Category: HEVC

4 Facts about 4K

We recently did a little investigative research on the state of 4k and here are four highlights of what we found. To start, as an industry, we’ve been anticipating 4K for a few years now, but it was just this past April that DIRECTV launched the first-ever Live 4K broadcast from the Masters Golf Tournament. […]

Can we profitably surf the Video Zettabyte Tsunami?

Two key ingredients are in place. But we need to get started now. In a previous post, we warned about the Zettabyte video tsunami – and the accompanying flood of challenges and opportunities for video publishers of all stripes, old and new.  Real-life tsunamis are devastating. But California’s all about big wave surfing, so we’ve […]

Translating Opinions into Fact When it Comes to Video Quality

This post was originally featured at https://www.linkedin.com/pulse/translating-opinions-fact-when-comes-video-quality-mark-donnigan  In this post, we attempt to de-mystify the topic of perceptual video quality, which is the foundation of Beamr’s content adaptive encoding and content adaptive optimization solutions.  National Geographic has a hit TV franchise on its hands. It’s called Brain Games starring Jason Silva, a talent described as “a […]

VCT, the Secret to Confident Subjective Video Quality Testing

We can all agree that analyzing video quality is one of the biggest challenges when evaluating codecs. Companies use a combination of objective and subjective tests to validate encoder efficiency. In this post, I’ll explore why it is difficult to measure video quality with quantitative metrics alone because they fail to meet the subjective quality […]

Will Virtual Reality Determine the Future of Streaming?

As video services take a more aggressive approach to virtual reality (VR), the question of how to scale and deliver this bandwidth intensive content must be addressed to bring it to a mainstream audience. While we’ve been talking about VR for a long time you can say that it was reinvigorated when Oculus grabbed the […]

Applications for On-the-Fly Modification of Encoder Parameters

As video encoding workflows modernize to include content adaptive techniques, the ability to change encoder parameters “on-the-fly” will be required. With the ability to change encoder resolution, bitrate, and other key elements of the encoding profile, video distributors can achieve a significant advantage by creating recipes appropriate to each piece of content. For VOD or file-based […]

How HDR, Network Function Virtualization, and IP Video are Shaping Cable

Beamr just returned from the Internet & Television Expo, or INTX, previously known as the Cable Show, where we identified three technology trends that are advancing rapidly and for some, are even here now. They are HDR, Network Function Virtualization, and IP Video. HDR (High Dynamic Range) is probably the most exciting innovation in display […]

HDR adds ‘kapow’ to 4k

High Dynamic Range (HDR) improves video quality by going beyond more pixels to increase the amount of data delivered by each pixel. As a result, HDR video is capable of capturing a larger range of brightness and luminosity to produce an image closer to what can be seen in real life. Show anyone HDR content […]

The future is HDR so you better wear shades

I can remember racing to my friend Craig’s house during our lunch break at High School, just so we could watch this new music TV channel, MTV.  Being musicians and huge fans of music, we were mesmerized.   Though the television technology we watched MTV on was no match for the displays of today, the […]

NAB 2015, Here We Come!

The Beamr team will be at the NAB Show in Las Vegas on April 13-16, and we would love to meet you! Check out the top 5 reasons to stop by Beamr’s main booth #SU10425, South Upper Hall: 1) Experience first-hand how Beamr Video optimization improves user experience for streaming video while reducing delivery costs. […]