Category: HEVC

Beamr Helps Businesses Keep Up With AI-Generated Content 

The proliferation of AI-generated visual content is creating a new market for media optimization services, with companies like Beamr well positioned to help businesses optimize their video content for reduced storage, faster delivery, and better user experiences. We are living in a brave new world, where any image and video content we can imagine is […]

Beamr AVC & HEVC Live Encoding Performance Milestones

It has been two years since we published a comparison of the two leading HEVC software encoder SDKs; Beamr 5, and x265. In this article you will learn how Beamr’s AVC and HEVC software codec SDKs have widened the computing performance gap further over x264 and x265 for live broadcast quality streaming. Why Performance Matters […]

HEVC Bitrate Efficiency

Today, video streaming services must offer solutions that can evolve as the demand for content availability across a wide range of devices increases. Though new innovations in display and capture technology are making headlines, the core pillars that differentiate every service are still video quality and user experience. Beamr’s HEVC & H.264 codecs having been […]

In the battle between open source & proprietary technology, does video win? [podcast]

Video engineers dedicated to engineering encoding technologies are highly skilled and hyper-focused on developing the foundation for future online media content. Such a limited pool of experts in this field creates a lot of opportunity for growth and development, it also means there must be a level of camaraderie and cooperation between different methodologies. In […]

2018, the Year HEVC Took Flight. [podcast]

By now, most of us have seen the data and know that online video consumption is soaring at a rate that is historically unrivaled.  It’s no surprise that in the crux of the streaming era, so many companies are looking to innovate and figure out how to make their workflows or customers workflows better, less […]

Codec Efficiency is in the Eye of the Measurer. [podcast]

When it comes to comparing video codecs, it’s easy to get caught up in the “codec war” mentality. If analyzing and purchasing codecs was as easy as comparing fuel economy in cars, it would undoubtedly take a lot of friction out of codec comparison, but the reality is that it’s not that simple. In Episode […]

Will the Story End a Tragedy or Triumph? [podcast]

The Video Insiders host’s Mark Donnigan & Dror Gill discuss Hollywood endings and story line arcs as they consider the state of HEVC & AV1.

HEVC today. AV1 tomorrow?

In case you missed it, Apple just snuck a little surprise into the first few days of 2018 in the form of their name appearing on the Alliance for Open Media (AOM) website as a Founding Member. As an ardent HEVC supporter, some may be shocked at this move by Apple. Blog post detailing Apple’s […]

How to deal with the tension on the mobile network – part 2 (VIDEO Interview)

In late July, I reported on the “news” that Verizon was throttling video traffic for some users. As usual, the facts around this seemingly punitive act were not fully understood, which triggered this blog post. At IBC last month (September 2017), I was interviewed by RapidTV where much of the conversation was around the Apple […]

The Need for Speed: x265 & Beamr 5 Epic Face Off

UPDATE 11/15/2017: Be sure to check out part 2 of this post which covers Beamr 5 performance on the new Intel Scalable Platinum processor.   This article offers a comparison between the performance and quality of the Beamr 5 HEVC software encoder, and the open-source x265 software encoder.  There should be no debate over which […]