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Immersive VR and 360 video at streamable bitrates: Are you crazy?

There have been many high-profile experiments with VR and 360 video in the past year. Immersive video is compelling, but large and unwieldy to deliver. This area will require huge advancements in video processing – including shortcuts and tricks that border on ‘magical’. Most of us have experienced breathtaking demonstrations that provide a window into […]

4 Facts about 4K

We recently did a little investigative research on the state of 4k and here are four highlights of what we found. To start, as an industry, we’ve been anticipating 4K for a few years now, but it was just this past April that DIRECTV launched the first-ever Live 4K broadcast from the Masters Golf Tournament. […]

Can we profitably surf the Video Zettabyte Tsunami?

Two key ingredients are in place. But we need to get started now. In a previous post, we warned about the Zettabyte video tsunami – and the accompanying flood of challenges and opportunities for video publishers of all stripes, old and new.  Real-life tsunamis are devastating. But California’s all about big wave surfing, so we’ve […]

Applications for On-the-Fly Modification of Encoder Parameters

As video encoding workflows modernize to include content adaptive techniques, the ability to change encoder parameters “on-the-fly” will be required. With the ability to change encoder resolution, bitrate, and other key elements of the encoding profile, video distributors can achieve a significant advantage by creating recipes appropriate to each piece of content. For VOD or file-based […]

Dolby Vision and HEVC, an Introduction

Notice that some material from this post appeared originally in the article, “Integrating HEVC Video Compression with a High Dynamic Range Video Pipeline,” by Raul Diaz, Sam Blinstein, and Sheng Qu, SMPTE Motion Imaging Journal, 125 (1): 14-21, January/February 2016. You can download the original paper here. Advances in video capture and display are moving […]

Using Beamr’s V.265 HEVC Encoder to Generate MPEG-DASH Compliant Streams

Recent developments in video encoding and streaming technology have come together to supply two major tools to optimize the delivery of synchronized video streams across multiple devices. The first development is the next generation video coding standard HEVC, which offers significant compression efficiency gains over AVC. And the second is MPEG-DASH, which gives key advantages […]