The State of Commercially Available 4K UHD Services

In a recent article we did a little investigative research on the state of 4K and four significant trends: The upgrade in picture quality is significant and will drive an increase in value to the consumer – and additional revenues for services. Competitive forces are operating at scale – Service Providers and OTT distributors will […]

We Need a Revolution of 4K!

Don’t panic or stop reading, we used the word ‘revolution’ in the title and though admittedly it’s provocative being less than a week from the US Presidential elections, we are talking about entertainment and TV, not politics. Cue the massive sigh of relief here… Our story starts with a recent article published in PC Magazine […]

Immersive VR and 360 video at streamable bitrates: Are you crazy?

There have been many high-profile experiments with VR and 360 video in the past year. Immersive video is compelling, but large and unwieldy to deliver. This area will require huge advancements in video processing – including shortcuts and tricks that border on ‘magical’. Most of us have experienced breathtaking demonstrations that provide a window into […]

4 Facts about 4K

We recently did a little investigative research on the state of 4k and here are four highlights of what we found. To start, as an industry, we’ve been anticipating 4K for a few years now, but it was just this past April that DIRECTV launched the first-ever Live 4K broadcast from the Masters Golf Tournament. […]

Can we profitably surf the Video Zettabyte Tsunami?

Two key ingredients are in place. But we need to get started now. In a previous post, we warned about the Zettabyte video tsunami – and the accompanying flood of challenges and opportunities for video publishers of all stripes, old and new.  Real-life tsunamis are devastating. But California’s all about big wave surfing, so we’ve […]

Data Caps, Zero-rated, Net Neutrality: The Video Tsunami Doesn’t Take Sides

We Need to Work Together to Conserve Bits in the Zettabyte Era Over the past year, and again last week, there has been no shortage of articles and discussion around data caps, binge-on, zero rated content, and of course network neutrality. We know the story. Consumer demand for Internet and over-the-top video content is insatiable. […]

Translating Opinions into Fact When it Comes to Video Quality

This post was originally featured at https://www.linkedin.com/pulse/translating-opinions-fact-when-comes-video-quality-mark-donnigan  In this post, we attempt to de-mystify the topic of perceptual video quality, which is the foundation of Beamr’s content adaptive encoding and content adaptive optimization solutions.  National Geographic has a hit TV franchise on its hands. It’s called Brain Games starring Jason Silva, a talent described as “a […]

VCT, the Secret to Confident Subjective Video Quality Testing

We can all agree that analyzing video quality is one of the biggest challenges when evaluating codecs. Companies use a combination of objective and subjective tests to validate encoder efficiency. In this post, I’ll explore why it is difficult to measure video quality with quantitative metrics alone because they fail to meet the subjective quality […]

Will Virtual Reality Determine the Future of Streaming?

As video services take a more aggressive approach to virtual reality (VR), the question of how to scale and deliver this bandwidth intensive content must be addressed to bring it to a mainstream audience. While we’ve been talking about VR for a long time you can say that it was reinvigorated when Oculus grabbed the […]

The TV of Tomorrow Needs Standards Today: Why the streaming video industry must work together to solve video delivery quality issues

Nearly 50 percent of Americans have an entertainment subscription service like Netflix, Amazon Prime, or Hulu, accessed via a connected television or devices like Amazon Fire TV, Roku, or Apple TV, according to recent research from Nielsen. Furthermore, a quarter of those in the coveted 18-to-34 demographic have either cut their cable or satellite services […]